Strategic Change at Tarkett has 4 Pillars
Sustainable Growth will be achieved by:
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Grow faster in commercial end-user segments
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Innovative designs and solutions
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Pricing power
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Digital channels opportunities
Reference : Investor Day June 2019
https://www.tarkett.com/sites/default/files/2019%20Investors/Tarkett%20-%20Investor%20Day%20Complete%20Presentation%2018-06-19.pdf
North America is 30% Tarkett Revenue with 3,000 employees
North America – Business environment
Market Trends
Market Dynamics
Moderate growth, as construction starts decreasing
Product mix shifting as customer preferences evolve
- Soft surface appear to be reaching a peak
- Hard surfaces driving growth
- Multi-material projects are also increasing